COVID-19
Campaign

Leading communication in an unprecedented time

From the beginnings of the coronavirus pandemic, longtime client partner Novant Health has supported our communities with frontline care. And, behind the scenes, ABZ has supported Novant Health.

Through the initial months of fear and uncertainty, the introduction of life-saving vaccines and onward into the “new normal” ABZ has had the privilege to help Novant Health communicate with our communities with the reassuring voice of a trusted expert. The quickly evolving pandemic response required an exceptionally nimble approach, with creative ready to adapt at any time, for any audience.

Marketing Strategy  •  Print Ads  •  Emails  •  Digital Ads  •  Social Media  •  OOH  •  Radio  •  Media Planning  •  Infographics  •  Video  •  Print Collateral + Signage  •  Internal Communications